venerdì 19 dicembre 2014

Whole UFC class-action antitrust lawsuit story !



The class-action antitrust lawsuit filed on 12/16 in federal court in San Jose, seems to come down to a line of what constitutes building a strong business, and what constitutes attempting to crush opposition, which can be argued are at times one and the same thing.
The Ultimate Fighting Championship over the last eight years, with the fall of the Japanese-based rival Pride Fighting Championships, has emerged as the dominant force in the mixed martial arts business. While there have always been dozens, and now hundreds of promotions, including many that have national television exposure, UFC has in recent years has had a dominant market share, and controlled most of the sport's top fighters.
During that period, a number of companies attempted to be competition. Almost all failed, many of which then had their intellectual property, which included contracts and videotape libraries, purchased by Zuffa, LLC, the parent company of the UFC.
In doing so, there were less options for the elite level fighters. And in recent years, with the implement of the sponsor tax, fighters themselves had seen a onetime lucrative market dry up, both from the tax and from market conditions. Some companies found, over time, that it was not economically worthwhile to spend the level of money that they had in sponsoring fighters. And with more shows, and smaller audiences, the value of sponsoring a UFC fighter, unless it was a major champion, wasn't as strong as in what some would call the period of the sport's greatest mainstream popularity, from roughly 2006 through 2011.
The lawsuit, filed by current UFC fighter Cung Le, and former UFC fighters Nathan Quarry and Jon Fitch, is being handled on contingency by lawyers representing five major law firms.
Le said that while he is still under contract with the organization, he would not fight for the UFC again. But he said if given a release, he would be open to fighting for another organization.
This will likely be a slow process that the plaintiffs hope will change the structure of the sport. But at the press conference announcing the suit, nobody spoke in any specifics of what they wanted or expected the end result to be. The only thing said was about creating an environment where there was more competition for fighters services and likenesses for merchandising endeavors, thus increasing the revenue going to fighters.
Le, 42, who was one of the main stars of Strikeforce, has been a UFC headliner since Zuffa purchased Strikeforce in 2011. He had major recent issues with the promotion concerning an announced drug test failure and suspension for allegedly using Human Growth Hormone in a test taken at his 8/23 fight, in Macau, China, where he lost to Michael Bisping.
Due to irregularities in the testing procedure, the results were later ruled invalid and UFC rescinded his suspension. Le had publicly asked for an apology, which didn't happen. He then asked to be released from his contract, which also hasn’t happened. This coincided with Scott Coker, the former head of Strikeforce, a promoter he had worked for from 1998 to 2010 as both a San Shou fighter and later an MMA fighter, taking the job as the head man of Bellator.
Le said his involvement in the suit had nothing to do with the bad publicity stemming from the drug test story.
"Not at all," he said. "My involvement is more for the fighters, past, present and the future. That's why I'm involved in this lawsuit."
"It's about how we were treated, how we're paid, and what we have to go through. If it wasn't for us, there would be no MMA, and there would be no UFC. What's fair is fair."
Quarry, also 42, is a retired fighter who was part of the cast of the first season of The Ultimate Fighter reality show in 2005. The show was a key building block of the modern success of UFC. While he didn't win the show, as he was injured during the competition, he was one of the most popular fighters in the cast. Later in 2005, Quarry had a shot at middleweight champion Rich Franklin, which he lost. He remained with the UFC, last fighting in 2010, due to back injuries, that resulted in spinal fusion surgery. He retired officially in 2012.
"I think, more than anything, it (taking part in the suit) was to see current, former and upcoming fighters recoup some reward for their hard work," said Quarry, who co-hosted the TV show MMA Uncensored on Spike TV, in 2012. "Now, it's such a monopoly that the fighters have no real options, and that's not the American way."
Quarry, who has always been very popular with his fellow fighters, said fighters who have known about the suit have been quietly behind him. He also noted that for fans who think this will hurt the sport, that historically in major sports when athletes filed suit for free agent rights, that the end result of the enhanced competition for the athletes is that it ended up benefitting both the athletes and the fans. They led to the sports becoming more lucrative for everyone.
“Competition is good for the sport, good for the fighters, and good for the fans," he said.
Fitch, 36, who just competed three days earlier for the World Series of Fighting, losing to Rousimar Palhares in a match for their welterweight title, was not at the press conference. While he was there via phone line, he never spoke during the proceedings. He fought for UFC from 2005 to 2013. For almost that entire period, he was considered one of the top ten welterweights in the sport.
In 2008, he faced Georges St-Pierre for the welterweight title, losing via decision.
He was released by UFC in what may have been the most controversial firing in company history, since he was still listed in the company's top ten contenders.
His career was hurt because he was viewed as not being an exciting fighter, which likely cost him a second shot at the title. He had come off one of the most exciting fights of his career in a win over Erick Silva, but then lost to Demian Maia in a lackluster showing, and was let go. Dana White cited Fitch's salary and that he felt at his age, he was declining as a fighter, as reasons for letting him go. Fitch has since gone 2-2 in the World Series of Fighting, although both fighters who beat him, Josh Burkman (who has since been signed by UFC) and Palhares (who was fired by UFC in 2013 because he had injured fighters by not breaking heel hooks after tap outs and ref stoppages, and also had failed a steroid test in 2012), were clearly UFC-level competitors.
Fitch's name came up in a dispute years back when Zuffa required its fighters to, with no compensation, assign their likenesses in perpetuity for video game usage when the company signed a deal with THQ, Inc. Fitch attempted to negotiate a fee for his likeness, as did other fighters under the management of DeWayne Zinkin. UFC President Dana White terminated Fitch, although that termination only lasted a few days.
For a time, White claimed any fighter who appeared in a competing video game produced by EA Sports (which years later acquired the UFC license when THQ had financial problems) would never be allowed in the UFC. However, when top fighters who were in the EA Sports game became available, that provision was quickly forgotten about.
Former UFC welterweight champion Carlos Newton, who is not a plaintiff, was also at the press conference expressing support for the fighters. According to Robert Maysey, a longtime MMA fan and writer, and one of the lawyers involved in the case, Newton had been a strong supporter from day one.
The legal team involved is a strong heavyweight panel.
Eric Cramer has been listed since 2011 as one of the country's top antitrust lawyers. Michael Dell'Angelo is one of the top lawyers at Berger & Montague. That firm won a $100 million cash settlement from JP Morgan Chase & Company, from the bank's role in the collapse of commodities broker MF Global, which forced MF Global to distribute about $1 billion to former commodities customers who Dell'Angelo represented in a class action suit.
He was also one of the lawyers involved in a $163.5 million settlement in the Titanium Dioxide antitrust litigation. Benjamin Brown is a leading class action antitrust attorney. Joseph Saveri has specialized in antitrust law and class action litigation for more than 25 years, and has been involved in cases in dozens of industries that involved monopolistic business practices. Joshua Davis of the Saveri Law Firm has more than 15 years experience in antitrust class action suits. Maysey is the MMA business expert on the panel, a name familiar to most MMA industry insiders from his writing about topics that this lawsuit encompasses for many years.
However, it was claimed unionization is not what this lawsuit is about.
There is little doubt that more competition is the best thing for the athletes. But the question is whether the UFC's domination of the MMA business comes from having the right name brand, getting on strong television first and them building an organization to a level that the others who tried to compete couldn't make it work profitably, or did UFC engage in anti-competitive practices that stifled competition and put rivals out of business?
A key aspect of the suit is that the competition for top fighters ceased when a number of organizations, including Pride, Affliction and Strikeforce were purchased by UFC. But in all three cases, the purchase was because the promotions were looking to get out of the business. Pride and Affliction were about to cease existence anyway. Strikeforce was losing money and its parent company wanted to divest itself of its MMA brand, Zuffa made the best offer. According to those with Silicon Valley Sports, the Zuffa offer was the only truly serious one made.
It wasn't a good thing for fighters at the time. But the FTC investigated UFC on antitrust charges on the Strikeforce purchase in 2011 and 2012, and found no unlawful activity had taken place and did not pursue the matter.
But since the Strikeforce purchase, Bellator was purchased by Viacom, a far stronger financial entity than had backed Strikeforce.
While nobody would argue that Bellator is equal to UFC, nor from a quality of fighters standpoint, even equal to Strikeforce at the time of the purchase, it appears to be very much a competitor. On 11/15, when the two companies went head-to-head, with Bellator on Spike TV and UFC on Fox Sports 1 and pay-per-view with its first show ever in Mexico, Bellator captured the lion's share of viewers and seemed to generate more public interest.
However, the lawsuit dismisses Bellator as competition, even though there were two very public examples, Gilbert Melendez and Eddie Alvarez, where the competition between the two sides led to each fighter getting far more lucrative and beneficial deals, including
potential title shots specifically written into their deals. But those incidents are the exception rather than the rule.
"Another potential competitor, Bellator, is viewed within the MMA Industry--and by the UFC itself--as a minor league, a training ground for future UFC fighters, or as a place for former UFC fighters to compete after they have been released by the UFC," stated the lawsuit. "Bellator athletes lack significant public notoriety, in part because it is a `minor league,' and in part because UFC refuses to co-promote with any of Bellator's fighters regardless of talent or merit, leaving Bellator unable to promote MMA events of relative significance. Bellator's bout purses, gate revenues, attendance figures, merchandise sales, television licensing fees and ad rates are minimal compared to those obtained by the UFC."
The question becomes whether vigorous competition crossed over into anti-competitive practices. This is one of those struggles that is expected to take years to play out, and little in the way of details past the basics of what the key arguments will be, were talked about in the press conference.
The lawsuit addresses issues of exclusive fighter contracts, UFC decisions that they claim have restrained fighters from making as much as they could from both the sponsorship market and the merchandise and licensing market.
Dell'Angelo said that the domination of the market by UFC and ability to extend the contracts indefinitely, since the UFC has the rights to match outside offers when the contracts expire, prevents rival promotions from garnering the best talent and makes real competition in the marketplace virtually impossible.
"That gives UFC all the leverage to drive fighter compensation down and its own profit margins up," said Dell'Angelo.
There are fundamental issues here regarding what share of revenue the athletes deserve. While the major team sports' athletes can get 50 percent of total revenues, largely due to unions and collective bargaining, neither of which MMA has, nobody really knows exactly what the UFC percentage truly is. One of the things this lawsuit is likely to uncover in discovery is the real percentage. When ESPN did a story on this same subject, there were people claiming the percentage is less than ten percent, which would clearly not be the case because that would take the athletic commission payoff records as the real numbers and not figure in the PPV bonuses, which are substantial on a successful show, and locker room bonuses. Lorenzo Fertitta said on ESPN a few years back that the revenue going to the athletes isn’t far from 50 percent. From a business standpoint, the closest comparison to the UFC business is not the boxing business, which at the secondary level pays terribly little and at the top level is propped up by HBO and Showtime where the few big stars receive the lion’s share. Entry level fighters in UFC make far more than their boxing counterparts, and the biggest boxing draws make multiple times more than their UFC counterparts. But the people putting up the money for the big fights are HBO and Showtime, not the boxing promoters. With WWE, it’s a similar business structure.
In fact, the fundamentals of this case when one looks at it, one company controlling the U.S. market share to a great degree, no true free agency because of the lack of a viable alternative even though there are others on television, that if this case ends up favorably for the plaintiffs, WWE would be sitting ducks for something similar.
WWE pays talent based on set salaries, as does UFC, that are artificially low compared to the revenues the sport generates. There is little negotiating power. While there are no champions clauses to maintain talent, nor rights of first refusal, there is also nobody out there for the most part willing to guarantee most of the talent anywhere close to what they earn in WWE, with the exception of if that talent already has a name in Mexico or can fight, in which case the true competition for those few talents are UFC, Bellator or another MMA group, and not TNA, Lucha Underground or even New Japan Pro Wrestling.
The big difference is WWE wrestlers get a cut of video game revenue and merchandise revenue. WWE wrestlers are not allowed to do outside deals without first clearing it with the office. UFC fighters have no such restrictions. For all the decrying of the Reebok deal and sponsorship taxes hurting outside revenue, in the major sports, while you can get outside endorsements, and in UFC you still can, you can’t go on the playing field and be a billboard for non-league sponsors in the NHL, NFL, NBA or Major League Baseball. WWE talent can’t be either, unless you’re Brock Lesnar who has a special deal.
WWE performers were earning a base salary, but the highest number on the base, unless you are a specialty performer like Dwayne Johnson or Lesnar, is $1 million per year. But the biggest stars earn multiples of that, with the lion’s share previously being PPV bonuses and merchandise revenue.
With the Reebok deal, UFC is attempting to set up a more structured situation when it comes to marketing apparel and fighters getting a percentage. Whether this will end up for the better or worse is too early to figure out because nobody knows who is getting what. But the champions, who were able to make individual deals, have mostly already signed up, although they did have little leverage in the sense they couldn’t go to Under Armor or Nike and let the free market determine their worth.
Like UFC fighters, at least for the big names, the talent is also paid on revenue derived from 30 percent of the after-tax house show gates, and a similar percentage of company revenue from PPV. But WWE essentially, with no input of talent, talent reps, or a union process (which UFC also has), essentially killed PPV. However, to keep the top guys who would complain happy, they are being paid based on a percentage of more than what they would have gotten for pay-per-view given the decreases in the buy numbers. But that’s only the top people.
But based on the key revenue stream, television revenue, web site revenue, network revenue, the talent doesn’t share in that. In UFC, that is similar, in that talent is not paid a percentage of the very lucrative worldwide television deals, or any Fight Pass Revenue, or revenue from UFC’s Latin American television network. They are not even paid a percentage of the live gates directly in their contract (although the same could be said for WWE as any money above the downside and merchandise side is listed as discretionary money determined by the company). There are pay-per-view bonuses, different for talent, which kick in at a certain point. Of those bonuses that we are aware of, many kick in at a higher number than most of the recent shows have done, and some kick in at about that level. But aside from those in UFC, nobody really knows what percentage of revenue is going to the fighters.
The UFC, from the late 90s through probably 2005 or 2006, was losing significant money on virtually every event. Zuffa went $44 million in the hole before starting to turn things around.
In its fiscal year that ended on September 30, 2013, Zuffa grossed $483 million and had EBITDA in the $110 million range. Of that revenue, roughly $256 million came from live events (live gates and pay-per-view revenue) and $227 million came from television, licensing, merchandise, sponsorships, advertising and digital revenues. For WWE, they took in $508 million during 2013, of which was $213.4 million from live events and $294.6 million from television, licensing, merchandise, sponsorships, advertising, digital revenue and movies.
The UFC’s 2014 number, as least as far as EBITDA goes, is estimated at being down 40 percent due to all the injuries that have lead to weaker pay-per-view main events and a huge drop in buys from the previous years. But even during a year that was almost a disaster, devoid of any truly huge fights and some of the weakest marquee pay-per-view main events in company history, the company is still profitable. And, barring another catastrophic year of injuries, the company would be expected to be significantly more profitable in 2015.
The lawsuit states that the fighters are paid a fraction of what they would make in a competitive marketplace. One could argue that’s the case if there was a competitive marketplace and there was a company like Affliction spending like crazy to bid for certain top talent, and then going out of business two shows later. But the reality of the marketplace is that right now, no company is generating the kind of revenue where they could lift the salary structure of the sport significantly to be the strong competition. And in the case of a Gilbert Melendez, he was a free agent, and did benefit from this. But an opening match fighter, who one could argue is either underpaid, based on the amount of training and expenses required to get ready for a UFC fight, and the punishment; or argue isn’t because aside from the top tier names, most on the roster mean nothing when it comes to adding revenue to an event; it’s not like in an open market there would be bidding wars to up the $8,000 and $8,000 guys (who not that many years back were $3,000 and $3,000 guys, so things have gotten significantly better and that’s not with larger live gates or larger PPV revenues, but due to other aspects of the UFC business increasing) to where their market value would be appreciably higher. They are men and women filling out cards, in some cases future prospects, in some, people who were once stars, and in some, just guys.
Lawyers, and fighters, were generally vague on questions, stating they didn't want to get into details or that aspects, such as if other fighters have talked about joining in, or more specific complaints about UFC business practices. They either referred to the suit itself, or said the information would play itself out in the future. Lawyers involved noted this will likely be a lengthy process. Zuffa will likely respond in some form to the suit, and it will go into discovery. In the end, the case will likely be settled in some form, and the information will likely end up sealed. The lawyer’s leverage in discovery is that how much the real percentage of revenues the fighters earn would be the first thing that would come out, as would payouts of headliners and more details of how the UFC business runs, which UFC wouldn’t want out, because that’s one of the reasons they haven’t gone public.
A jury trial here would be a risk, because so much could be determined by sympathy and not logic. The plaintiffs could have that sympathy factor, the rich owners and fighters who comparatively, didn’t make much. Quarry, who headlined a PPV against Rich Franklin in 2005, before the company made money, earned $10,000 on a 200,000 buy show. That was during the period when UFC was swimming in red ink. That would look sympathetic to a jury, but there are no modern examples of anything like that, because pay has increased greatly, as have revenues, since that time. Fitch earned about $162,000 for his title fight with
St-Pierre in 2008, which was considerably more than what his contract indicated he should have been paid for that fight, but one could argue that it is still a low amount for the challenger in a high-profile title match on what Lorenzo Fertitta said was a 625,000 buy show. But one could argue the real main event on that show was Brock Lesnar vs. Heath Herring, and without question that PPV number was drawn by the combination of St-Pierre and Lesnar.
On the flip side, UFC paid for Quarry’s back surgery late in his career, which they didn’t have to, but to a jury, that could be considered something expected given his injuries occurred from competing in the sport. And today, UFC does offer insurance to its fighters, whether the injury took place in or out of the sport. WWE performers have their in-ring injuries taken care of by the promotion and are required to purchase health insurance.
Cramer detailed what is likely to happen next.
"Zuffa will be served formally, and they will have an opportunity to respond," he said. "They can either answer, or move to dismiss. We don't know what they will do. If they answer it, we begin a period of discovery. We expect it to move forward."
The end of the line, in the event there isn't a settlement, would be a jury trial in San Jose.
Maysey, who has attempted to unionize wrestlers in the past, although the lawyers here said that unionization was not one of the goals of this action, was emotional with the filing of the suit, seemingly the culmination of years or work.
He said the difference between this and the major sports leagues, which also control virtually all the top talent and have the stadium and television deals to where it would be a virtual impossibility to compete with them, is that the leagues have teams with individual owners, and the teams are in competition, plus the biggest leagues have players associations. Even in individual sports, like golf, he argued that each tournament is not owned by the same owner, even if the major league tournaments for the most part fit into the same organizational banner.
Newton, who said almost nothing, tried to differentiate this from boxing by saying that the championship belts in UFC are owned and controlled by the promotion, not by an outside sanctioning body. But as much as we like to think otherwise, the boxing of another generation with eight real world titles and all the promoters bid for the title matches isn’t really the case. Boxing does have outside sanctioning bodies, but the belts these days are almost worthless, and the drawing power is the name value of the fighters and the fight. The Arena League and Canadian League champions in football, or the Mexican or Japanese League champions in baseball, really can’t compete for the NFL or Major League baseball championships.
The lawyers said that they are not filing a lawsuit about the fairness or unfairness of the Zuffa contracts.
However, a point made in the suit mentions the exclusivity clause, which prohibits fighters from playing their trade with rival promotions, and UFC's decision to not co-promote events with other organizations. Again, it’s hard for me to conceive of why UFC should legally have to promote an event with another organization. It also mentions the champion's clause, which
allows the UFC the right to extend a fighter's contract as long as they hold a UFC championship. This blocks rival promotions from bidding for the person generally considered best in the world in their specific weight classes. They also bring up UFC's right to match any outside offer given to a fighter whose contract expires, making it difficult to sign up a fighter whose deal has ended.
They also note that UFC has the ability to merchandise fighters in perpetuity worldwide, which would lower the fighter's leverage to garner merchandising or video game deals for the fighters themselves after leaving the organization, since the company negotiating with them wouldn't even get exclusivity on the rights of the fighter they had signed in the marketplace. If I was to sign GSP or Rampage Jackson up for a video game deal, his value would be mitigated because UFC could still put him in their video game. If I wanted to produce Rampage Jackson action figures and cut a deal with him, the value of exclusivity wouldn’t be there for him to sell, because UFC could market a rival product with Jackson’s likeness. They also note that if a fighter loses and is cut, the UFC still can merchandise the fighter when no longer with the organization, or even after retirement. It also notes a fighter can't even sit out the terms of his contract, because if a fighter refuses to fight, like Randy Couture did years back, the UFC can freeze the contract length. This is because the contract would also call for a certain number of fights to be fulfilled. A fighter doesn’t have to fight to complete his contract. He can retire when he wants to. But he can’t go elsewhere and fight without fulfilling his contractual dates unless it is UFC that didn’t offer him fights. UFC has some power to starve guys out by not offering fights, but it is minimal because within the time terms of the contract UFC has to offer the number of fights on the contract.
But a fighter can’t, in mid contract, like Couture attempted to do, announce he was retiring as champion, while still having fights remaining, and then try to take bidding as a free agent for an outside fight with Fedor Emelianenko, as Couture attempted to do.
They also note that UFC not allowing certain sponsors on its broadcasts cuts back on potential income for fighters. They note that sponsors not only have to pay sponsorship tax, but UFC bans a number of companies from sponsoring if they compete with companies UFC has existing deals with.
Also mentioned was that in or about January 2014, UFC had added in contracts a provision that allowed them to lower the pay of fighters during the contract period if they lose fights.
It claimed UFC had exclusive deals with key venues on the Las Vegas strip, which wouldn't allow rival promotions to run in those key arenas. I’ve had those within the industry suggest that in particular is not the case. Promotions have run shows at venues like The Hard Rock Hotel and Casino (on the strip) , The Orleans Arena (off the strip) and the Thomas & Mack Center (off the strip) in Las Vegas.
It also noted that Quinton "Rampage" Jackson had negotiated an action figure deal with Round 5 and a Reebok deal, but UFC blocked both deals and entered into deals of its own with both companies.
There was also a claim that UFC had threatened sponsors that if they work with rival promotions, the UFC would ban them from being part of UFC events or sponsoring UFC fighters. The suit mentioned in particular that Fedor Emelianenko, according to his manager, Vadim Finkelchstein, had a potential seven-figure one-year sponsorship deal with Tapout that
fell through with Finkelchstein claiming Tapout was told to either dump Emelianenko or lose access to UFC events.
Mentioned also in the suit was a claim that UFC embarked on a campaign to monopolize or monopsonize the industry, claiming the purchase of WEC in 2006 was to block rivals from getting television on Versus (now NBC Sports). Versus at the time was negotiating with the IFL. UFC had an exclusive television deal with Spike, and did purchase WEC with the specific goal of getting onto Versus, and blocking IFL was part of the goal, perhaps a major part. But it also opened up new fighters and new weight classes. In the end, the IFL was able to get television on MyNetwork TV, which ended up being a stronger distribution platform than Versus. But the IFL's TV show ended up canceled due to declining ratings. The purchase of WFA was of a promotion that was essentially done, and UFC got the videotape rights and contracts with some key fighters, notably Jackson and Lyoto Machida, who eventually became UFC light heavyweight champions.
Pride was essentially done when UFC purchased it. Affliction had also lost millions of dollars and was looking for a way out when UFC made a deal with them, accepting them back as a sponsor, and they shut down operations and in the deal, UFC got the videotape library of their two events. They claimed UFC forced Mark Cuban to shut down HDNet Fights, but that was more a business decision with Cuban feeling it was more cost-effective to pay fees to broadcast shows other promoters did, and they have aired events regularly for years, first on HDNet, and to this day, after the name change to AXS TV.
The claim was that UFC regularly counter programmed against Strikeforce, claiming it as a means to prevent Strikeforce, due to UFC being the stronger company, from promoting successful events and pressured sponsors to withdraw from Strikeforce by threatening to ban them from UFC fighters and broadcasts if they didn't.
But counter programming has been part and parcel of competitive sports businesses since the beginning of time. Given most major shows are on Saturday nights, as UFC and Strikeforce each expanded their schedules, it was a given there would be Saturdays with both companies running.
In the end, Bellator’s existence and its recent success, and the fact there has been bidding for certain talent, tells me this is not a monopoly. And even if UFC controlled an even higher market share in North America than it does, much of that has been because the other promotions were not able to economically make it work. Competing against the big dog, whether it’s the NFL, NBA, NHL or WWE or UFC head-on, is extremely difficult (in fact, I’d say the one most susceptible to potential competition from that list would be the UFC) because of the economic differences. It is because those businesses have grown to the point that the fan base on those sports or entertainment forms for the most part aren’t that interested in spending money to support rival versions over the long haul.
However, there are points, such as fighters not getting revenue for their likenesses being used in the video games that will have a good chance of not looking good to a jury. The champion’s clause could also fit into this. But the reality of the champion’s clause is that while it exists in contracts, UFC has not used it one in the modern era, and has always made sure to have a new deal with a champion signed before he went into his final fight of his contract as champion. So, even if that aspect of the contracts don’t fare well under legal challenge, it will not appreciably change the UFC business.
But aside from points like that, what this case will come down to is the line between natural competition in an industry, and anti-competitive practices, and if it ever gets to a trial, how a jury will view those points.

giovedì 18 dicembre 2014

Kevin Nash, Scott Hall, Shawn Michaels and Hulk Hogan Advertised for Upcoming WWE RAW !!





Hulk Hogan, Kevin Nash, Scott Hall and Shawn Michaels are being advertised for WWE RAW on January 19th, 2015 at the American Airlines Center in Dallas, Texas.
The official website of the venue issued this notice for RAW today, which is being billed as a reunion show:
 "WWE RETURNS TO DALLAS FOR THE FIRST TIME IN 2015!
 SEE THE BIGGEST MONDAY NIGHT RAW EVER TO TAKE PLACE IN DALLAS BROADCAST TO THE WORLD FROM AMERICAN AIRLINES CENTER IT WILL BE A SPECIAL NIGHT WHEN RAW BECOMES RAW REUNION!!
 SEE HALL OF FAMERS & LEGENDS INCLUDING THE 1ST WWE DALLAS APPEARANCE IN OVER 8 YEARS OF HULK HOGAN THE HEARTBREAK KID SHAWN MICHAELS SCOTT HALL KEVIN NASH IN THE NIGHTS MAIN EVENT:
 THE BIGGEST LUMBERJACK MATCH IN THE HISTORY OF DALLAS JOHN CENA VS. SETH ROLLINS SURROUNDED BY OVER 30 LUMBERJACKS!"

Why AJ Styles Won't Return to TNA !!




- AJ Styles mentioned in his recent interview on Wrestling Observer Radio that TNA has contacted him a few times to try and get him back but he's happy and at home in New Japan Pro Wrestling.

Video: CM Punk Talks to ESPN About His MMA Skills, Vince McMahon & Dana White !!






In the video above, CM Punk talks about leaving WWE and going to UFC on ESPN this afternoon. Punk said "why not?" when asked about leaving pro wrestling for MMA. Punk talked about needing more training or "more miles on the road" before he's ready to start fighting.
Punk said he's confident in his ability on the ground, confident on how he gets back to his feet and his jiu-jitsu. Punk also talked about Vince McMahon and Dana White.
He said they're both driven, both set in their ways and both have an idea on what's best for their companies. Regarding how they're different, Punk said Vince is more old-school and Dana is more open-minded. Punk said he feels more warmth on the UFC side.

WWE Backstage Update on Rey Mysterio's Status !




- We noted a while back that WWE creative was told to start working on a return storyline for Rey Mysterio. The storyline was supposed to run from the Survivor Series pay-per-view and end at WrestleMania 31. With Survivor Series long gone, the return storyline is now off. No word yet on if Rey will still be returning to WWE TV as was expected.

Big Tag Team Turns Down WWE Tryouts !




- Top indie tag team The Young Bucks were invited to WWE's tryouts back in September but they politely turned it down.

TNA Makes Another Play for Alberto Del Rio, Rumor on What Money They Offered Him !!




TNA recently made another play for former WWE Champion Alberto Del Rio (El Patron). Apparently they made a very serious money offer - a rumored one-year deal for $400,000.

 TNA is reportedly asking for exclusivity, which could be a problem as Del Rio is planning to work with El Rey and AAA's Lucha Underground in 2015. TNA may have to drop the request for exclusivity or up the money to get Del Rio.

TNA is trying to sell Del Rio on the idea that he will have more US TV exposure with TNA than with anyone else. TNA is trying hard to get Del Rio due to John Gaburick working closely with Del Rio in WWE.

WWE Reportedly Uses Segment at NXT Takeover: R Evolution to Take a Shot at CM Punk !



As seen on the WWE NXT Takeover: R Evolution pre-show, former wrestler Corey Graves revealed that WWE's "world class doctors" advised him to retire after concussion issues. Graves is staying with the company in an announcer role.

 The Graves segment had been planned but was partially meant to be a shot at CM Punk, specifically where Graves put over WWE's doctors as world class, how they identified his problem, did the right thing at the end and how he still has a job with the company.

Alberto Del Rio's Second Ring of Honor Opponent Announced, Another Booking Confirmed !!



We noted before that "El Patron" Alberto Del Rio will make his Ring of Honor debut against Christopher Daniels at the January 3rd ROH TV tapings in Nashville.

Del Rio's second ROH opponent will be ACH and they will face at the January 30th event in Dearborn, Michigan.

Del Rio has also been announced for the January 31st Winter Warriors event in Dayton, Ohio. His opponent will be announced soon.

martedì 16 dicembre 2014

Update on Lesnar Status with WWE !



The belief internally in WWE is that Brock Lesnar is gone after WrestleMania and there will be a bidding war between WWE-UFC-Bellator. Managmnet in WWE believe that Lesnar will return doing MMA before he retires from the sport.
Merchandise people have been told "No more Brock Lesnar stuff". Anything that was prepared for Brock switched to Sheamus, so WWE is going to do something with Sheamus when he comes back.

WWE Royal Rumble line-up following Monday's Raw !



WWE used Monday's Raw to reinforce the opening line-up for the Royal Rumble PPV that was set up at the TLC PPV on Sunday...

Initial Royal Rumble PPV line-up

-- WWE World Hvt. Title match: Brock Lesnar vs. John Cena.

-- Royal Rumble match to earn WWE World Title shot at WrestleMania 31. Entrants:

(1) Roman Reigns 

WWE RAW RESULTS 12/15: Complete "virtual-time" coverage of live Raw - TLC fall-out, Jericho GM for the Night, Lesnar returns, Steel Cage main event, more



WWE Raw TV Results
December 15, 2014 - Episode #1,124
Live in Detroit, Mich.
Report by James Caldwell (@JCTorch), PWTorch assistant editor


- The Card: WWE TLC PPV fall-out, Chris Jericho guest-hosting, Jericho's Highlight Reel with guest U.S. champion Rusev, WWE World Hvt. champion Brock Lesnar advertised on WWE's event roster, Roman Reigns advertised on WWE's website, and Dolph Ziggler & Erick Rowan vs. Luke Harper & Big Show. Update: a steel cage is hanging above the ring (thanks to correspondent Mike F.).

ATT_1418688033687_20141215_185843.jpg



Live Raw on USA Network

Raw opened with Chris Jericho being introduced as guest GM for the night. Michael Cole welcomed everyone to WWE Week on USA Network, then flashed back to last week's Slammys when Jericho won an award for jumping off the top of a cage (jn a match he lost). Jericho, dressed in a fashion scarf and reddish leather jacket, marched down to the ring to kick things off.

Jericho said he's glad to be here in Detroit Rock City, then said tonight is all about the audience. He set up the crowd for "Y2J" chants, prompting Jerry Lawler to note that Jericho is enjoying listening to the chant. Jericho then brought up Fandango, who took his Slammy award for him last week. And, as the GM for the night, he has something in store for Fandango, Fan-dumbo, Fan-Dodge Durango, Fan-dunghole. And he wants his Slammy back.

Instead, Paul Heyman's voice interrupted. Heyman walked out on-stage to boos and tried to introduce himself, drawing louder boos. Heyman confessed that he is a Jericholic, so he would like to speak truth to power. And, tonight, the person with the power is Jericho, who he would like to see put him in charge of running Raw tonight. The crowd booed the thought of Heyman running Raw tonight.

But, Heyman has a beef with Jericho. He said that for Jericho to win the Extreme Moment of the Year over him is ridiculous. Obligatory "E-C-W" chant followed, then Heyman mocked Jericho singing at the top of his voice. Heyman shouted about being the originator of extreme, but Jericho interrupted by calling him the walrus. Jericho followed by noting that Heyman gave him his first big break in Extreme Championship Wrestling, but he also owes him $200 from 1995.

Jericho started feeling around Heyman trying to find his wallet, sending Heyman recoiling back to the corner. Heyman said this is funny, because he is an advocate. And he is here to advocate on behalf of his client, WWE World Hvt. champion Brock Lesnar. And, tonight, on Jericho's show, he wants to address the situation with Seth Rollins. Because Seth had a chance to be a true Paul Heyman Guy by knocking Cena out of the WWE Title picture, but he failed last night at TLC.

Seth Rollins's music interrupted Heyman, who backed up as Jericho opened his arms waiting to see how this unfolds. Seth marched down to the ring asking Heyman to say that to his face. Now in the ring, Seth got in Heyman's face. Seth crowded Mr. Heyman, who politely asked him to back down because he's not a fighter, not even a sports entertainer. Heyman slowly backed up a few steps, then Seth blamed everything on "the vigilante himself, Sting."

Seth said last night at TLC, he had John Cena right where he wanted him, but there was Roman Reigns (the females shrieked). Seth said that Cena cannot beat him on his own, which drew boos for the heel lying and boasting. Seth paused, then thought about how much he's sick of Cena. He said Cena is a coward. "He can't beat me without any help!" Seth shouted. And, if Cena is half the man he thinks he is, Cena will accept the challenge he's about to present. He wants Cena in a re-match. But, not tonight (boos). "Hey hey hey, hear me out," he told the crowd. Seth said he went through hell last night in the Tables match, so he wants to face Cena when he's good and ready.

[Q2] Cena's music had enough of this. Out came John Cena with a quick salute to the camera before marching down to ringside to grab a mic. No sign of selling last night. Cena entered the ring and called Seth a kid who needs to go off in the corner and ball-less. Cena said they had a match last night, which Seth lost. He said Seth put up a great fight, but he lost. He said a man picks himself up, dusts himself off, and continues to fight. Cena turned to Heyman to finish his thought that you keep fighting even if the opponent is a beast (Brock Lesnar).

Cena previewed his fight with Lesnar at the Royal Rumble, then turned back to Seth to say he likes the sound of a fight. Cena said it's true that he can't beat Seth, because he needs help. Someone with the power to make a match happen. Hey, look, there's Chris Jericho. Cena shook Jericho's hand, then Jericho noted he sure does have the power to make matches tonight on Raw. So, the re-match is for tonight. Seth complained, saying he's not healthy and he's beat up.

Jericho said it's true that he has an agenda. So, maybe the match should be ... in a steel cage! The camera turned to the cage hanging above the ring, then Cena bailed from the ring. Seth wasn't done. He called Jericho a terrible GM, even worse than the stupid computer or Daniel Bryan. Seth said Jericho doesn't know what it's like, since he's on tour right now, and he couldn't even beat the popcorn vendor, the janitor, or Paul Heyman because he's so out of shape.

Jericho tried to calm down Rollins, saying the popcorn guy is a ninja. He said he thinks he could beat Paul Heyman. Seth said he doesn't think so. And, he's an advocate, not a fighter. Jericho said he really thinks he could beat Paul Heyman. Paul walked across the ring to note that even he thinks Jericho could beat him. So, change the subject. Jericho shook him off, then said they're going to have a double main event. Cena vs. Rollins in a cage and Jericho vs. Heyman here tonight. On top of that, Jericho told everyone to vote on what kind of match they should have. Jericho's music played as Seth and Heyman argued in the ring.

THE NEWS: Announced for Raw are Cena vs. Rollins in a steel cage and Chris Jericho vs. Paul Heyman in an App vote match.

[ JC's Reax: 23 minutes. Whew. Rollins continues to really shine on the mic, Cena refreshingly talked about winning a match, and the Heyman-Jericho exchange was at least fresh and Jericho didn't over-play the important stuff too much after the obligatory Fandango rhyme game. But, it feels like a continuation of TLC last night just throwing things against the wall to fill a three-hour show. Aside from the actual content, it's fun, fun, fun to find the hidden messages written into the promos. ]

[Commercial Break at 8:23]

Back live, the announcers gave the three options for Jericho vs. Heyman - Extreme Rules match, No Holds Barred match, or Street Fight. No option for "can they go ahead to the part where Brock Lesnar gets involved and Jericho gets sacrificed?"

In-ring: Big Show and Luke Harper were standing by in the ring. On the opposite side was Erick Rowan as his music faded out. Lilian Garcia then introduced new IC champion Dolph Ziggler.

[Q3]

1 -- IC champion CHRIS JERICHO & ERICK ROWAN vs. BIG SHOW & LUKE HARPER

The wrestlers sported a few bandages and athletic tape to serve as "selling the effects" of TLC matches last night. Cole relayed Ziggler's same speech after previous IC Title wins that he is determined to make the title mean something. Ziggler started the match, but Show knocked him out of the ring with a big shoulder tackle. On the floor, Show drove Ziggler into a barricade to continue taking advantage of Jericho being hurt from TLC. Jericho made it back into the ring just before a ten count, then Cole sent the show to commercial.

[Commercial Break at 8:32]

Back from break, Harper was working on Ziggler. Enter Big Show to drop an elbow for a nearfall. As Show slowed the pace, WWE went to a split-screen photo gallery from Ziggler vs. Luke Harper in the IC Title ladder match last night. Ziggler finally broke free on Harper and tagged in Rowan, who ran over his former Wyatt teammate. Rowan hit a Full Nelson Slam on Rowan, then the action broke down.

Ziggler and Harper fought to the floor, then Ziggler clotheslined Harper over the announce table. Back in the ring, Show waited for Rowan to turn around, then he promptly dropped him with the KO Punch. Show pinned Rowan for the win as everyone recovered on the floor.

WINNERS: Show & Harper at 9:59. Well, Big Show is being kept strong for Roman Reigns and Rowan is apparently expendable right now. For a character that has a 143 IQ, he's not very bright with his match strategy against Show. And, oh yeah, there was Dolph Ziggler quickly moved to after-thought status.

Still to come: Chris Jericho's Highlight Reel with Rusev.

Backstage: The camera zoomed in on Rosa Mendes feeling Fandango. Chris Jericho then walked into the shot and said he wants his Slammy. Jericho vowed to beat Paul Heyman, then come back here and dance all over Fandango's face after he takes back his award. After Jericho left, Fandango sold anger heading to break.

[Commercial Break at 8:41]

[Q4] Announcers: Cole and Co. recapped events thus far, then fed to a video package on the "shocking ending" to Dean Ambrose vs. Bray Wyatt. In the audio soundtrack, WWE included Cole saying it's not about who wins, but who survives. They showed a TV monitor short-circuiting in Dean's face, then Bray pinning Dean with Sister Abigail.

Tomorrow Night: Bray Wyatt and Dean Ambrose under the same roof on Super Smackdown Live on USA Network.

Backstage: Renee Young brought in "the" New Day. Big E., Kofi Kingston, and Xavier Woods were asked about a re-match against the Rhodes Bros. tonight. Xavier excitedly told "Sister Renee" that there is no more negativity because they have exposed everything and brought it to light. Kofi calmed down Xavier, then rhymed about New Day not being afraid of the dark. Big E. then entered preacher promo mode talking about soon feeling the power of the New Day. Kofi then told Big E. to pull out his handkerchief because they're feeling the power of his sweat right now. Big E. toweled off to wrap up the segment.

In-ring: The Bellas were introduced for tag action.

[Commercial Break at 8:48]

2 -- BELLA TWINS (Divas champion NIKKI BELLA & BRIE BELLA) vs. ALICIA FOX & NATALYA (w/Tyson Kidd)

Back from break, Natalya and Alicia Fox were in the ring and the bell sounded. Nikki quickly smashed Natalya off the ring apron right in front of Kidd, then Fox tried to fight back on behalf of Natalya. Brie and Natalya tagged in, so Natalya shoved Brie into Nikki on the ring apron. Nattie followed with the Sharpshooter on Brie for a tap out.

Post-match, Kidd was ringside checking on Nikki, then Natalya spotted Kidd tending to Nikki ringside. Kidd got caught, so he quickly scampered back into the ring to over-hype Natalya as the winner.

WINNERS: Natalya & Fox at 2:06.

Up Next: Chris Jericho's Highlight Reel with Rusev.

[Commercial Break at 8:55]

Tomorrow night: Roman Reigns returns to action on Super Smackdown.

[Q5 -- second hour] 

Highlight Reel Segment

Jericho was already in the ring for his talk segment. Jericho said he can predict the future, because the last time he hosted this segment, he predicted that The Authority would be out of power. He predicted Lana's wardrobe selection, then Rusev's music played to bring out U.S. champ Rusev waving his Russian flag and Lana sporting a predicted red business suit.

Once everyone was assembled in the ring, Rusev stared down Jericho, then held up his U.S. Title belt. Lana smiled, then talked up Rusev staying undefeated when he crushed that "stupid American" once again last night at TLC. Lana said they will allow Jericho to ask them questions. Jericho asked Lana why she always wears the same outfit and has her hair in a bun like a pineapple. He then asked Rusev why he's so angry - does he need to release his frustration?

Jericho figured it out - there's something going on more than a business relationship. He said maybe Rusev wants to be with the ring rat, the communist tramp. "ShuTup!" Lana shouted in reply. Jericho mocked her, then Rusev cut off this childish exchange. Rusev told Jericho that he talks too much. "Maybe I just crush you now," he said. Jericho said maybe there's something about him, but he always seems to draw people's anger. He said he found someone who wants to fight him, though.

Pause, then Ryback's music played to bring out Ryback to square off against Rusev as Lana sold concern. Ryback and Rusev jawed off-mic, then Rusev smiled and backed out of the ring with Lana. Rusev safely held up his title belt from the ring apron, then paraded around ringside with the belt. JBL said Ryback hasn't earned a title shot, then complained about Ryback ruining the talk segment. Cole noted Ryback beat Kane last night, then said he wants to see Ryback and Rusev get it on in a match.

[ JC's Reax: And, we resume the Chris Jericho "Trash Bag Ho" portion of the broadcast. I would say it looks like Rusev vs. Ryback at the Rumble, but they have too much time to fill between now and then, so the match probably winds up on TV before the Rumble. Rusev will get the win, but WWE will try to find a way to protect Ryback on the yo-yo booking plan. ]

Announcers: Cole and Co. shifted gears to other topics. Discussing the App vote on Jericho vs. Heyman Lawler said perhaps they should explain the differences in these matches. No wait, there's no time. They had to move on to a video package on the Cena vs. Rollins TLC PPV match, where Roman Reigns took out Big Show and Seth before Cena put Seth through a table to win and advance to face Brock Lesnar for the WWE World Title at the Royal Rumble.

Still to come: Cena vs. Rollins inside a steel cage.

[Commercial Break at 9:09]

Vignette: The Ascension is coming. The music, low-angle camera shot, and lots of screaming and yelling from Konnor and Victor sounded like a really bad 1990s video game spot. The graphic said The Ascension will soon rise. The Road Warriors comparison is inevitable.

In-ring: New Day's music played to bring out Kofi Kingston first, Xavier Woods second, and Big E. third, complete with individual camera shots. More facepaint individuals, Cody Rhodes and Goldust, were introduced next as the opposition.

[Q6]

3 -- NEW DAY (BIG E. & XAVIER WOODS w/Kofi Kingston) vs. RHODES BROS. (GOLDUST & "STARDUST" CODY RHODES)

Xavier had the assignment tonight, sending Kofi to the announce table to address JBL's cynical questions about them hiding something being too happy. Kofi said they are all about positivity and having a good time in the ring. Kofi flipped it on JBL, asking why he's so mad when he lives in Bermuda. In the ring, Cody flew into Big E.'s arms for a power move. Xavier tagged in to continue working on Cody as the focus was on Big E. sweating a lot. Cole acted serious asking Kofi if he's talked to Big E. about the problem. New Day cleared the Rhodes Bros. to the floor, which sent Raw to break.

[Commercial Break at 9:19]

Back from break, Cole said they're "having a blast" at ringside with Kofi. In the ring, Big E. was selling and taking a beating from the Rhodes Brothers. Kofi kept the focus on the match, where Big E. prepared to make a comeback, but he walked into a spinebuster from Goldust for a two count. Back to the Rhodes Bros. working over Big. Kofi tried to make the TV audience care about Big E. making a comeback, but the live crowd was disinvested, chanting for C.M. Punk. Then, "NXT." JBL embraced the chant by noting Big E. is a former NXT champion.

Big E. finally broke free and smashed Cody with a clothesline. "Yes!" Kofi exclaimed. "C'mon, baby!" Big E. crawled across the ring and tagged in Xavier after Goldust tagged in for Cody. Xavier delivered offense to boos, then scored with a rolling clothesline. But, Cody provided a distraction that allowed Goldust to powerslam Xavier to a crowd pop and a nearfall. The vocal portion of the audience has turned on the face team after turning on the match.

After the Rhodes Bros. found themselves on the floor, Xavier flew over the top rope with a splash to both brothers. Back in the ring, Big E. tagged in to combine with Xavier for their combination Midnight Hour. Kofi excitedly said they got this as Big E. scored the win. JBL said that made him sick. He said they're hiding something.

Post-match, some of the casual audience audibly jumped in with singing New Day's tune. But, when WWE cut to a wide crowd shot looking for arena reaction, everyone in the frame was sitting on their hands. WWE quickly cut back to New Day celebrating in the ring.

WINNERS: New Day at 13:31. I took this more as the crowd rejecting WWE's mid-card than the New Day act, itself. Although, an argument could be made that the vocal males turned on New Day because it's a one-dimensional act on the road to being nauseating.

Still to come: Cena vs. Rollins in a cage and Heyman vs. Jericho.

[Q7] [Commercial Break at 9:30]

Backstage: Renee Young brought in WWE tag champs The Miz and Damien Sandow. Miz was asked about facing Jimmy Uso tonight. Miz set the scene of Jimmy being jealous of him, then said the only way he will find himself on the red carpet is accompanying his wife, Naomi, at a movie premiere or album release. Miz accused Jimmy of cutting off his wife's career, so he will give him what's coming tonight.

Backstage: Adam Rose was dancing around with the Rosebuds. He stopped them to note they are going to have a huge after-party tonight. One of the Rosebuds was Jimmy Jacobs. Also, Scarlett Bordeaux. Rose's party was stopped when Kane walked into the shot. Kane said they have a match tonight, so he won't be partying. The Bunny sold concern (through the mascot head) along with Rose and the party-goers.

[ JC: So, the babyface authority figure, Jericho, puts a heel in a match against the undefined party guy, giving the heel the advantage by knowing in-advance who he's facing? Apparently the thinking was Jericho put Kane at a disadvantage because Kane wrestled a chairs match last night and Rose did not have a match, so Rose is fresh. It's all a wash. ]

[Commercial Break at 9:38]

In-ring: The Rosebuds jumped out on-stage to pave the way for Adam Rose. Rose stopped at Jimmy Jacobs to tease a lock-up twice. Everyone eventually danced down to ringside. Rose's music stopped and the crowd half-booed and half sat quietly. Kane then limped down to the ring somewhat selling the effects of the chairs match against Ryback last night.

4 -- KANE vs. ADAM ROSE (w/The Rosebuds)

Rose held control early on, but Kane cut him off and the crowd somewhat cheered. Kane wanted a chokeslam on Rose, but The Bunny hopped into the ring, so Kane delivered a double chokeslam. The vile heel, Kane, pinned Rose as Lawler chuckled on commentary. That about captured the tone of this. Kane wasn't done, though, as he grabbed The Bunny and gave the mascot a Tombstone to "Yes!" chants. Kane took off, then Rose rolled back into the ring to check on The Bunny. Ringside, the announcers laughed it up.

WINNER: Kane at 1:27. Seriously, what tone does WWE want for this? Just happy fun time where it doesn't matter if the audience is supposed to like Rose and dislike Kane, or vice versa? Hard for Kane to benefit anyone as a monster to be conquered if he's positioned as the likable figure in a joke match.

[Q8] Earlier Tonight: Seth Rollins talked too much, leading to Chris Jericho booking himself against Paul Heyman tonight.

Locker Room: Paul Heyman prepared to fight Chris Jericho. It's next.

[Commercial Break at 9:47]

Main Event: Kane vs. Erick Rowan has been booked for Main Event at 7:00 p.m. EST leading into the Super Smackdown show at 8:00 on USA Network. So, Rowan gets to beat the guy who got a pop Tombstoning a Bunny mascot.

In-ring: Chris Jericho was introduced first for the "match" against Paul Heyman. After a pause, Paul Heyman walked out on-stage sans entrance music. Heyman, sporting a black track suit and taped fists, quietly tried to get out of the match against Jericho, saying he doesn't have any tricks up his sleeve. He said he doesn't find anything funny about this, nor entertaining. He said he understands how much of a crowd-pleaser Jericho is, but the beating he is about to give him is rated anything but PG.

Heyman said he's not going to rub it in Jericho's face that he gave him his first break in ECW, and now he's a star with an album, a podcast, and GM for the night. He said he just doesn't get why Jericho wants to fight him over $200 from 20 years ago. But, he gets it that it's the principle of the matter. Heyman said he'll give Jericho his $200 and Jericho gives him a pass.

Heyman pulled out his checkbook and started scribbling a check, but Jericho kicked it away. He said he doesn't want $200, but to see the App vote. Drumroll revealed 43 percent for a Street Fight, followed by 39 percent for Extreme Rules and 18 percent for No Holds Barred.

5 -- CHRIS JERICHO vs. PAUL HEYMAN -- Street Fight

Heyman accepted his fate, then said he'll prove he's not the guy they portray him as on TV. After all, he doesn't understand why Jericho wants to get in a fight with ... Brock Lesnar. After a pause, Lesnar's music played to bring out the WWE World Hvt. champion returning to Raw with eyes on Jericho. Heyman confidently looked toward the ring entrance as Lesnar made his way down to the ring before circling the ring. No sign of the title belt, by the way, which was kind of fitting.

Lesnar circled all the way around the ring, then bounced up and down ringside. Lesnar, dressed in track pants and a new sleeveless t-shirt, hopped into the ring before going face-to-face with Jericho. No sign of Cena. Jericho tried to strike first, but Lesnar shook him off, shook off a Codebreaker attempt, and dropped Jericho with an F5. Lesnar proudly stood over Jericho with Heyman by his side, then the pro-Cena fans picked up a "Cena, Cena" chant. Instead, Lesnar's music played and he bailed with Heyman following close behind.

WINNER: No match. It's going to be odd to see Cena later in the show when he had a chance to run out during this segment to get his hands on Lesnar and save a fellow babyface. Same with Roman Reigns last week disappearing after winning his Slammy when top heels and faces fought one segment later to end the show. Either WWE recognizes they cannot explain the Disappearing Top Star Phenomenon as the heels get the upperhand or they believe it's not worth drawing attention to it in favor of focusing on who's in the ring.

[Q9 -- third hour] And now for something different, Rosa Mendes was in the ring to dance for Fandango after Jericho was cleared from the ring.

[Commercial Break at 10:04]

In-ring: Fandango was standing by holding Jericho's Slammy award. Cole said Jericho won't be able to collect his award after being taken out by Lesnar. On the mic, Fandango said it looks like Raw Was Jericho. Suddenly, The Shield's music played. WWE cut to the top of the arena where Roman Reigns was supposed to be, but there was no sign of Reigns. WWE cut back again, but still no sign. Reigns eventually emerged at the top of the arena, then he walked through the crowd.

Reigns entered the ring, cut off Fandango trying to speak, and punched him across the ring. The females shrieked, then Reigns paused to let the crowd pick up a "Roman Reigns" chant. Not a top star-level chant, though. Before Reigns could speak, Big Show's music interrupted.

Show walked out on-stage, but Reigns told him that if he comes to the ring, he'll knock him out. Show told "pretty boy" that he's going to put him back on injured reserve after he put his hands on him last night at TLC. Show hopped onto the ring apron, so Reigns gave him a Superman Punch. Show fell down to the floor, but did not leave his feet, and he spit down at the ground. Show then grabbed a ring step and chucked it into the side of the ring out of frustration. He called Reigns's punch weak, then he turned and walked to the back as Reigns posed in the ring. Reigns brushed off his fist after pulling it out of his imaginary holster.

[Commercial Break at 10:12]

[Q10] Moments Ago: Roman Reigns hit Big Show in the mouth with a Superman Punch. WWE focused on Reigns holding his pose after delivering the punch and did not show Show landing on his feet and shaking off the move.

In-ring: The Miz's music brought out WWE tag champs The Miz and Damien Sandow. The Usos then came out to set up Jimmy Uso in singles action against Miz.

5 -- JIMMY USO (w/Jey Uso) vs. WWE tag champion THE MIZ (w/WWE tag champ Damien Sandow)

Once the bell sounded, Miz bailed from the ring and the crowd chanted for Sandow. Miz bailed again and the crowd continued to chant for Sandow. Miz then re-entered the ring and acted tough, but he bailed for a third time. Jimmy finally got his hands on Miz with a scoopslam, but the crowd was still more into Sandow. Backstage, Naomi was watching the match on a monitor.

Miz bailed to the outside again, and this time he caught Jimmy on the floor. Sandow kind of moved around the ringside area and bumped into Miz, who lightly shoved him and shot him a look. Sandow calmed down and went back to mimicking Miz, including bridging himself on the floor as Miz went for a bridge submission in the ring.

Miz took a moment to pose, so Jimmy clotheslined him to the floor. Sandow tumbled to the ground, too, then Jimmy rolled Miz back into the ring to pin him for a two count. Jimmy followed with a Samoan Drop, then Sandow entered the ring, looked at the situation, and threw himself down to the mat. The referee tried to restore order, so Jey kicked Miz in the gut from the outside. The crowd didn't like that, then Jimmy took advantage by coming off the top with a Superfly Splash to Miz for the pin and the win.

WINNER: Jimmy at 6:14. WWE tried to set up justification for a babyface, Jey, cheating from the outside with Miz going after Jimmy's wife and Miz & Sandow getting themselves DQ'ed in the Tag Title match last night. But, the booking is so inconsistent and the crowd cares more about Sandow than the Usos that WWE can't pull it off effectively where the audience says, "Yeah, stick it to Miz!" Instead, they were more amused by Sandow and more disappointed that he didn't wrestle tonight.

Still to come: Cena vs. Rollins in the cage.

[Commercial Break at 10:27]

[Q11] Backstage, Naomi was shown walking aimlessly down the hallway. She just kept walking with the camera focused on her. Miz eventually walked up to Naomi and said he still stands by his offer. As Sandow mimicked Miz's hand gestures, Naomi listened to Miz pitching her an appearance on Miz TV tomorrow night on Main Event. Why? So she can express herself on a global platform and go after the Divas Title. Miz told Naomi that it's more than anyone has ever done for her. Miz and Sandow walked off, then Miz came back to tell Naomi not to tell her husband. Isn't he watching the show after his match? Or, does he have friends who would tell him or his brother what Miz just told Naomi in front of a camera? Ringside, the announcers played up the charade, saying Naomi has to decide whether to tell her husband about Miz's offer. Will someone just show Jimmy the segment that aired in front of four million viewers?

Backstage: Renee Young brought in Seth Rollins, who said this is getting ridiculous. That was a loaded opening statement. Seth said it's ridiculous that he's in a steel cage match tonight. He said this place is unsafe. And lawless. And everyone is running around with no control after The Authority was kicked out of power. Rollins brought it back to the main event, vowing to teach Cena a lesson he will never forget.

In-ring: The steel cage was lowered to the ring as the dramatic music played and lights flashed back and forth. Cole said the main event is next.

[Commercial Break at 10:37]

Next Monday: A Christmas edition of Raw featuring the return of the icon, the immortal, Ho-Ho Hogan. On commentary, Lawler told them they should wear ugly Christmas sweaters next week as the top heel in the promotion, Seth Rollins, walked out to the ring for a steel cage match. Cole followed up by wondering what present Hogan will bring him. The announcers re-visited John Cena being the only one with power to bring back The Authority, which Rollins is begging for, before Cena's music played. As Cena stormed the ringside area, Cole hyped Cena being up for an award on celebrities doing charity work. Cena tried to fire up the ringside crowd before entering the cage.

[Q12]

6 -- JOHN CENA vs. SETH ROLLINS (w/Joey Mercury and Jamie Noble) -- Steel Cage match

As the bell sounded, Cole emphasized the "through the door" method of escaping the cage. As soon as the bell sounded, Rollins tried to run up the cage wall and escape, but Cena pulled him down to begin the match. A dueling "Let's Go Cena / Cena Sucks" chant rang out in the arena as Rollins took control. Credit JBL for putting a reason why this match is in a cage - to keep J&J Security out of the match after they interfered throughout the Tables match last night. But, because that's too 'rasslin, WWE has not emphasized that aspect of why they're having a cage match in favor of just adding something to a match-up that was on PPV last night.

Rollins tried to escape through the cage door two minutes in, but Cena tried to pull him back inside the cage. Rollins got his hand on the steel steps, but Cena pulled him back inside and the cage door was shut closed. Rollins maintained control of the match heading to break.

[Commercial Break at 10:50]

Back live, Cena and Rollins were selling the effects of the match thus far. Rollins stood up first to stand over Cena as Cole drew attention to their physical tables match last night. On cue, Cena did his customary comeback, but took a kick to the face when he leaned over for You Can't See Me. Cena finished it moments later with a Five Knuckle Shuffle. Cena followed with an AA in the middle of the ring after bumping Mercury off the side of the cage, but Rollins kicked out. A graphic flashed on the screen reminding viewers of Smackdown live tomorrow night on USA Network.

Cena then tried to crawl out of the cage door, but Noble stood on the ring steps to block the cage door from being opened. Cena smiled, then walked over to the door and bumped Noble down to the ground. But, Rollins grabbed Cena from behind and set him up for a superplex. Cena blocked, then nailed a guillotine leg drop, but Rollins kicked out again. Lawler offered logic that Cena could have just turned around and walked out the door, but Cole said the ref had already re-locked the cage door. Is there a limit on the number of times the door can be opened?

Cena tried to climb a cage wall, but Rollins pulled him down to the mat. Cena wanted another AA, but Rollins blocked. Rollins then came off the cage wall with a knee to the face for a two count. Rollins shouted down at Cena that this is what he asked for, then he threw Cena face-first into a cage wall. Rollins continued to talk down to Cena, telling him he's going to pay. Rollins chucked Cena into the cage wall again, then the crowd picked up a dueling chant of "Let's Go Rollins / Let's Go Cena."

Rollins tried to end Cena with a third cage toss, but Cena reversed and Seth ate the cage wall. Both men on the mat selling the effects. Cena tried to crawl across the ring to escape through the door, but Mercury showed up to slam the cage door near Cena's face. Cena fell backwards and Seth covered him for a two count, only. Ringside, Mercury sold frustration while also bleeding from the eyebrow.

[Q13 -- over-run] Reset at 15:00 with Cena surprising Seth with the STF, but Seth crawled toward the cage door. J&J tried to yank Seth out of the ring, but Cena pulled him back into the ring on the tug-of-war spot. Before the door was closed, J&J tossed Rollins's MITB briefcase inside the cage. Seth picked it up and measured Cena for a case shot, but Cena ducked and clotheslined Seth hard to the mat. Both men sold on the mat.

Reset at 17:00 with the two men trading bombs. Cena wanted an AA, but Rollins flipped onto his feet and smashed Cena in the mouth with the briefcase, but Cena kicked out of a pin. Rollins freaked out after being unable to finish Cena, then he decided to use his energy reserve to climb over the cage wall. Seth got halfway over, but Cena got up and grabbed him. Noble and Mercury were helpless at ringside as Cena dragged Seth back inside the cage, put him on his shoulders standing on the top turnbuckle, and delivered a super AA. Cena could not make a cover, though, after the move took everything out of him.

After a few replays of the super AA, Brock Lesnar's music played. J&J decided to take off, then Lesnar showed up with Heyman and ... the WWE World Title belt. Cole said both Cena and Seth are dead meat inside the cage. Lesnar promptly entered the cage and took out Cena with German Suplexes. Then, an F5. Heyman returned the title belt to Lesnar, then extended his hand to Rollins, who forced a smile and received the shake. Cole stammered a question about whether they're all in cahoots, while Lawler wondered if Seth has just sold out to form another alliance.

Once Lesnar and Heyman took off, the match continued with Seth measuring Cena for a Curb Stomp. Seth delivered it, then kind of hobbled toward the MITB briefcase. (Cena protected from taking a pinfall.) Seth picked up the case, then walked toward the cage door. "You can do it, Seth!" Noble shouted. Seth put one foot in front of the other, walked slowly down the ring steps, and hit the floor to win the match. Lawler declared that Seth Rollins has defeated John Cena in a steel cage match.

Post-match, JBL wondered if it's a master plan. Cole wondered if Heyman came up with the plan on the fly, or if Seth figured this all out. Lawler said whether it was pre-meditated or happened on the fly, it happened. Back inside the cage, Cena woke up and sold the effects of the match. On the stage, Seth was hoisted in the air by J&J as Raw signed off 10 minutes past the top of the hour.

WINNER: Rollins at 23:30. Pretty good cage match until they compromised the purpose of a cage match, which seems to be the case in most WWE cage matches. It's difficult for anyone to get excited about a cage match when the expectation is something screwy instead of settling/resolving an issue. But, they did reinforce Seth as a top heel to make up for not being in the Rumble main event. Trying to trace back through the Creative of Heyman/Shield/Rollins over the last two years will make your head explode trying to determine if they're going for long-term collusion here, so it's best to just assume the association was on the fly and formed out of convenience until further notice.

OVERALL THOUGHTS: It is what it is. Raw fell apart creatively long ago from the perspective of following basic booking principles, and now it's just seeing how the pieces come together on a weekly basis. Having The Champ back on Raw should have been helpful, but they treated him like an afterthought for so long while he was away that his return was less impactful than it should have been. They have five more weeks until the Rumble to get people excited about Lesnar vs. Cena, so that should be their main focus going forward.